Perfect store execution,
verified.
For brands and distributors running in-store merchandising teams — Kinematic captures shelf reality at every visit. AI planogram audits, share-of-shelf, out-of-stock alerts and competitive pricing — in one mobile app.
You designed the planogram.
Is it actually on the shelf?
Most brands invest crores in planogram design — and have no way to verify whether the planogram exists in reality. Audits are slow, manual, sample-based and easy to game.
Kinematic's AI planogram audit takes 8 seconds. The merchandiser photographs the shelf; Kini AI detects every SKU, calculates share-of-shelf, flags out-of-stock and produces a compliance score — automatically, at every visit.
How Kinematic works
for Retail teams.
The perfect store,
measured every visit.
You've paid for the listing, the planogram and the promoter. But between head-office plan and what the shopper actually sees, a lot goes wrong — wrong facings, out-of-stocks, missing POS material, a promoter who clocked in but didn't. Without proof from the floor, retail execution is a slide deck, not a fact.
Kinematic makes the store the source of truth. Merchandisers and promoters check in geo-fenced, audit the shelf with an AI-scored photo, and log stock and competitor activity in minutes. Every store gets a perfect-store score you can trend by chain, region and SKU — so trade investment finally maps to what's on the shelf.
Go deeper on retail execution.
Common questions from
Retail teams.
Retail execution software helps brands monitor and improve how their products are presented and stocked in retail stores. Core capabilities: store visit management, planogram compliance auditing, share-of-shelf measurement, out-of-stock detection and competitive pricing intelligence. Kinematic adds AI image recognition to all of these.
On standard FMCG categories — beverages, personal care, packaged foods — Kini AI achieves 94-97% SKU detection accuracy and 91% planogram compliance accuracy. Accuracy improves further over the first 2 weeks as the model learns your specific SKU catalogue.
Yes. Merchandisers photograph competitor shelves and price tags; Kini AI extracts SKU prices automatically. Build a real-time competitor pricing dataset across thousands of stores without manual data entry.
Yes. The platform supports both modern trade (supermarkets, hypermarkets, organised retail chains) and general trade (kiranas, small format stores) — with different SKU catalogues, audit checklists and reporting per channel.
Yes. Out-of-stock detected → auto-generated replenishment order. Planogram non-compliance → fix-it task assigned to merchandiser for next visit. Competitor price drop → alert to brand manager. Action, not just dashboards.
Your team's hands-free AI assistant.
Kini AI is the voice agent built into Kinematic — a merchandiser or promoter just speaks the store audit at the shelf, in Hindi or any of 22 Indian languages, and photographs the display. Kini returns share-of-shelf, out-of-stock flags and planogram compliance in seconds. Hands-free and offline.
Teams that switched, tell it better.
Earlier I noted leads in a diary at night and half of them were lost. Now I just speak to Kini AI after each visit — the lead is recorded with the outlet and quantity, scored, and my follow-up is set before I've even left the shop. Nothing slips any more.
Kinematic's analytics changed how we plan. We see beat coverage, conversion by zone and pipeline health live — so territory and sales strategy decisions are made on this month's data, not last quarter's reports. Reviews that took days now take an hour.
Ready to see
it in action?
Tell us about your field team and we'll set up a personalised demo — showing exactly how Kinematic maps to your workflows.